Beyond the border fund aiming“love
opportunity”

Since 2005 the network love and marriage has made
the friend market development potential gradually to excavate, the
domestic one batch of specialized Internets love and marriage makes
the friend website to start budding, and has attracted the massive
risks investor. China’s love and marriage market is a scale
giant market, the user relatively pays expenses the wish to the love
and marriage product and the service to be higher. The century
good reason just attained two winds to while ago to throw the large
amount of money, was the future three years development has provided
the abundant fund. The formidable market demand and massive
funds pouring into, impels our country network love and marriage to
make the friend profession fast development. Financing will help
the century good reason further to develop the love and marriage
market, will strive for the love and marriage website which into the
Chinese first overseas will go on the market. Throws the capital
to indicate,“Chinese love and marriage market scale huge,
so long as the product and the service conforms to the people personal
need, the user pays expenses the wish to meet relatively is higher.
Before the investment, we did have massively fulfilled duty the
investigation, all sorts of data indicated, the century good reason
regardless of or in the website current capacity all already became in
the profession from the user quantity main item eldest child.”

The special service although the income Philippines,
actually has not been able the profit

The whole world biggest made friend net Match.com
last year the business income to surpass 2 billion Yuan, the very
major part originated to charges the entrance fee. But the Gong
petrel actually declared that, own website will have the possibility
to continue to implement free joins a society. But, some special
services have actually brought the effect for“the website”which achieves both fame and fortune. If the member
wants to increase own“mirror rate”, may put
oneself to the website home page“bright
announcement”, every day but must pay 10 Yuan fees.
But the website regularly conducted meets the activity also to
increase has many entered the account. Saw makes the irritable
human spirit which the friend moves amasses wealth by heavy taxation,
a Shanghai jewelry enterprise tone buys the up to ten thousand
admission tickets, in India the product advertisement has provided to
the consumer. The Gong petrel expressed“although
now still was not at the profit condition, but the increase which
measured along with the registration member, the website browsing
quantity increases, with the enterprise cooperation, supported a
profit direction which also will be I can consider from now on.” How but can namely practically manifest the century good
reason to make the friend website the special service moreover to be
able true to achieve the profit, is the present stage all makes a not
small difficult problem which the friend website faces.

Road of the century good reason exploration profit

According to the century good reason user group
analysis, the unmarried aristocrat occupies the website total user
47.8%, the so-called unmarried aristocrat is“four high”crowds: High school record, high quality, high
income, high pressure. The on-line love and marriage market
prospect is broad According to the investigation demonstrated,
the century good reason regardless of from the user quantity or in the
website current capacity looked all already occupied in the profession
the leading status. In 2005, registered the population was at
that time 2 million person of centuries good reasons obtained MSN by
year 4 million Yuan prices to make the friend frequency channel the
cooperation power, passed through year time, MSN is the century good
reason contribution current capacity already approaches the century
good reason website overall current capacity 50%, but the century good
reason registration population also increased 1500000 from the before
two years, increased 3000000 to a year, achieved 5260000 in 2007 May.
Take this as the beginning, each big love and marriage website
starts crazily to take over control the gateway website to make the
friend frequency channel. Take the century good reason as the
example, in 2006, the century good fate by 1.5 million, 4 million
prices have not taken over control TOM and MSN makes the friend
frequency channel, recently was by approaches 10 million prices to
obtain Sina to make the friend frequency channel the operating right.
Has not thought the Gong petrel, located Gao Duan the century
good reason rapidly to attract the multitudinous unmarried public
figure’s attention. Although has not hit the advertisement not
to invest any propaganda expense, the century good reason relies on
the members mouth mouth to hand down, the registration user broke
through 5000000 at one fell swoop within three years. End of
this year along with several large-scale active starts, the century
good reason will change the original operation pattern, will explore
makes road of the human nature operation which in the friend website
the service and the profit will unify.